Microsoft Corporation (NASDAQ:MSFT) CEO Satya Nadella is drastically changing almost everything inside the company. He took some bold steps and shook the entire business model. It seems Nadella’s mobile first-Cloud-first strategy is working. An article on TechRadar said that Microsoft is suffering a perception problem. A majority of users take Microsoft Corporation (NASDAQ:MSFT) apps and software as something to be put in the workplace, school and college. On the other hand, Android and iOS devices are taken as something trendy, entertaining and stylish. Microsoft Corporation (NASDAQ:MSFT) is trying hard to change this perception, and has taken a number of steps out of the way to open its gates for its competitors.
If Microsoft Corporation (NASDAQ:MSFT) succeeds in signing a deal with Samsung to power its phone with Windows mobile, this would be a huge milestone for the company along with a swathe of challenges. Microsoft Corporation (NASDAQ:MSFT) is developing apps for Android and iOS, it is openings its software for cross-platform support and the company is no more a closed, dry, office type company that happened to be in the Ballmer’s era.
The source said that Microsoft Corporation (NASDAQ:MSFT) Windows mobile has negligible market share. When iPhone was launched, the then CEO of Microsoft Corporation (NASDAQ:MSFT) said that Apple would get only 2% market share. But the charms of Steve Jobs worked and the world saw how Apple became the biggest tech company in the world. Microsoft Corporation (NASDAQ:MSFT)’s aggressive strategy and innovation can still give company the much-needed push in the mobile sector.
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