Facebook Inc (NASDAQ:FB) has come a long way since its launch in 2005. The social media company is now one of the hottest stock and investment options. Piper Jaffray’s Gene Munster said in a recent program that Facebook Inc (NASDAQ:FB) is now gearing up to start real monetization efforts out of its huge 1.4 billion user base it made in these years. The investment firm says Facebook Inc (NASDAQ:FB) will use WhatsApp, Instagram, Oculus and its other ventures as major catalysts on its way for big money making.
Munster said that analysts are underestimating the monetization potential of VR Oculus. This is because of the fact that virtual reality systems are just making their space in the market. There is a scarce customer base and usage of these devices around the world, thus giving an apparent feel that Facebook Inc (NASDAQ:FB) might be investing in void. But the source thinks that Facebook Inc (NASDAQ:FB) will use its Oculus Rift to make billions of dollars. He is also hopeful that Facebook will start getting huge revenues from its photo sharing website Instagram by the end of next year. After this, Munster thinks, WhatsApp will be next revenue target of Facebook.
Munster predicted that Facebook Inc (NASDAQ:FB) will urge the app developers to make in-app games for its Messenger app. This will be the turning point for Facebook Inc (NASDAQ:FB) which will lead it to making money from its own messenger app. Facebook Inc (NASDAQ:FB) is also working on ads platforms for its mobile apps to imbibe massive revenues.
Ken Griffin holds 4.58 million shares worth $307.87 million of Facebook Inc. (NASDAQ:FB).