Apple Inc. (NASDAQ:AAPL) will report its fiscal third-quarter 2014 results today, on July 22. Investors are pretty much positive about Apple earnings. Discussing Apple Inc. (NASDAQ:AAPL) stock and expectations of investors connected with Apple earnings in a program on CNBC, Dynalink CEO, Larry Fishelson said that Apple Inc. (NASDAQ:AAPL) is certainly going to rule the tech stocks in the coming days. He said:

I think Apple Inc. (NASDAQ:AAPL) is going to continue to drive. I think you have to get into Apple. The whole idea with Apple is, basically Samsung blint, so it’s time for Apple to now take over. There’s a few things that happened with Apple, very quietly, they have been out there but people haven’t truly realized it. The buy on Beats was huge […], it’s about content, they are now getting in content play.”

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Fishelson also said that Apple Inc. (NASDAQ:AAPL) developed its own sophisticated payment system which will  give its customer a great ease of shopping online. Fishelson thinks that Apple will get a huge edge in the market after the launch of its next biggest flagship, the iPhone 6.

KeeneOnTheMarket.com trader, James Ramelli said that there is no doubt that Apple Inc. (NASDAQ:AAPL) has a bright future in the market, but it might not be a suitable buy at this point in time because of high volatility and exaggeration in expectations. Ramelli said:

However, if you look at how the stock trades on earnings, I cannot justify getting long Apple Inc. (NASDAQ:AAPL) ahead of earnings. Generally speaking, they report solid earnings, however the stock never seems to catch a bid on earnings day. Over the past eight quarters the stock is has sold off 6 out of 8 times, with an average downside move of around 5%. Now this is probably because of expectations get a little too high in Apple Inc. (NASDAQ:AAPL) ahead of earnings. We’ve seen a lot of call buying in the equity options market, some pretty aggressive price targets through the end of the year.”

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