Apple Inc. (NASDAQ:AAPL) is reportedly working on a larger-screen iPad, which might be released in the first quarter of 2015. The larger iPad will have a 12.9 inches screen, making it the biggest iPad so far. In a program on Bloomberg, experts discussed the probable launch of a larger iPad and its effect on Apple Inc. (NASDAQ:AAPL)’s sales. Sam Grobart said that Apple is facing the demand of a versatility in iPad sizes.
“There seems to be in the market a desire for a diversity of sizes when it comes to these things, so people want something as big is this (phone) and then they might want something a little bit larger but not everybody wants that one they want the one that is bigger than that and so, in the end you want to have a product at every spot for all of those small slices of consumers,” said Grobart.
Sam Grobart said that Apple Inc. (NASDAQ:AAPL) posted increased sales for MacBook Air for the last quarter, but the iPad sales declined, which was a surprising factor on the market. He thinks that by adding a larger version of the iPad, Apple Inc. (NASDAQ:AAPL) can regain some of the lost market share and sales of the iPad line can get picked up.
Grobart thinks that Apple Inc. (NASDAQ:AAPL) will not market the iPad as a replacement to the laptop rather Apple Inc. (NASDAQ:AAPL) will respect the product line entity and roll out the iPad just as a revamped and improved tablet.
Liz Ann Sonders from Charles Schwab & Co said that a larger iPad is for those who want to benefit from some of the features that laptops have.
Carl Icahn’s Icahn Capital Lp is one of the biggest shareholders of Apple Inc. (NASDAQ:AAPL) with around 52.76 million shares of the company.