Build Value Into BlackBerry Ltd. (BBRY) Before Selling: John Chen


John Chen, Chief Executive Officer at BlackBerry Ltd. (NASDAQ:BBRY), spoke to Emily Chang on Bloomberg TV’s “Market Makers” about how well the company was presently doing, generating value in the brand and selling BlackBerry Ltd. (NASDAQ:BBRY).

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Chen said that he would rather create more value of the brand than sell BlackBerry Ltd. (NASDAQ:BBRY). He added that while it would be his obligation towards shareholders as well as internal stakeholders like employees to consider any offers made to buy the once-iconic brand, there were no such offers at present.

He further clarified that it would not be possible to sell BlackBerry Ltd. (NASDAQ:BBRY) to a Chinese company.

“We have one of our biggest installed bases in the government. [We have customers in] the Five Eyes countries, where governments share intelligence, and the G7. I think there would be a lot of regulatory issues and concerns and I appreciate that,” Chen said.

The United States, Canada, United Kingdom, Australia and New Zealand make up the Five Eyes countries. While the Group of 7,  or G7, is a group comprising of the finance ministers and central bank governors of seven advanced economies, namely Canada, France, Germany, Italy, Japan, United Kingdom and the United States.

Talking about his chances of success, he believes that the company is on strong footing now, from where things can be taken forward.

“I am comfortable where the company is today with how we manage our technology, our businesses, the margin, the distribution channel, all of the new product that is coming out, [and]the strategy that gets into communicating in a secure manner over time. I think there is enough runway here for us. [We have also] scaled our expenses to a level that now allow us to stay back, invest and make money,” he said.

He added that the company was doing well enough to not just sustain, but invest back into the business and make it grow bigger. However, whether all these efforts are good enough to get BlackBerry Ltd. (NASDAQ:BBRY) back to the iconic status it once enjoyed is a different matter, he feels.


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