Could Microsoft Corporation (MSFT) Monetize 92% OS Market Share


According to a new report from Gartner, the mobile market share of Microsoft Corporation (NASDAQ:MSFT) is just around 2%, but the Redmond giant continues to be the PC OS behemoth, having 92% operating system share in the global PC market. Microsoft Corporation (NASDAQ:MSFT) is trying to make its space in the mobile. The company is rolling out software, apps for the mobile operating systems like iOS and Android. But the true asset of the company still lies in its conventional business, thinks Alex Hughes. The source said that Microsoft Corporation (NASDAQ:MSFT) earned a market share and reputation so strong that no competitor can turn things over.

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The source labelled this reputation and business strength of Microsoft Corporation (NASDAQ:MSFT) as the ‘human capital’. It said that Microsoft Office is now being used in more than 90% of the computers around the world in one form or the other. Microsoft Corporation (NASDAQ:MSFT)’s is about to release Windows 10 which will grab a major market space. The company is integrating its apps and software in devices of its competitors like IBM, Google, Apple, Lenovo.

Microsoft Corporation (NASDAQ:MSFT) Office remains to be the strong point for the Redmond giant. The company is rolling out Office apps, giving free upgrades and special versions for tablet. Emerging markets is another gigantic opportunity for Microsoft Corporation (NASDAQ:MSFT), because the PC market is still flourishing in the developing countries.

The source said that no matter how scarce the mobile revenue for Microsoft Corporation(NASDAQ:MSFT) is, the Surface tablet and Windows mobile still added $5 billion to the revenue stream for Microsoft Corporation(NASDAQ:MSFT) just in the past 4 years.

 As of 30 June 2014, Ken Fisher’s Fisher Asset Management hold around 17.7 million Microsoft Corporation (NASDAQ:MSFT) shares.

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