Facebook Inc (FB)-Only Wireless Plans: Threat to Net Neutrality?


Sprint Corporation (NYSE:S) is offering a wireless plan just for $12 which will let its users only connect to Facebook Inc (NASDAQ:FB)’s social media platform. This wireless plan is offered under the company’s Virgin Mobile brand of prepaid service. The plan is perceived as yet another effort to let the customers enjoy social media platforms in less cost. An article on USA Today discussed the Sprint Corporation (NYSE:S)’s latest plans and shed some light on net neutrality concerns expressed by experts.

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The minimum package of this wireless plan starts at $6.98 per month and includes 20 text messages, 20 minutes of calls and no data. In $35, the customers can buy an unlimited plan in which they can talk and text as much as they want. There are different packages for social media services, for example, if anyone wants to use Twitter Inc (NYSE:TWTR)’ microblogging website, apart from Facebook Inc (NASDAQ:FB)’ platform, he can use it by paying an extra $5. There is also an option to buy the plan that facilitates the use of all social media services.

While this budget plan has been welcomed by the customers, there have been some concerns raised by Net Neutrality experts. Such a service is a threat for equality and neutrality of services according to many experts. When a user buys such a plan, there is a scarce chance that he will try any other service which is not part of this plan.

According to the article, these plans will also facilitate the parents to be in full control of the data used by their children. They can cut any service and control anything according to their own choice in these plans. Jayne Wallace, Sprint Corporation (NYSE:S)’s director of corporate communications, has touted that these plans are just to facilitate the users to enjoy the services in less cost.

“We’re building this as we go. This is what we’re starting with. We started with the four (social-media offers) that we felt were the most popular,” Wallace was quoted as saying.

The acceptance level of Facebook Inc (NASDAQ:FB) only plans can only be evaluated by the feedback from users. If these plans succeed, there is a high chance that different social media services will strive to get themselves in these selective services plans.

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