An article on Medium has claimed that Facebook Inc (NASDAQ:FB) has hired 30 people in order to improve its news feeds. Facebook Inc (NASDAQ:FB)’s algorithms working at the back end define what we see, what recommendations and suggestions we get. But it seems Facebook Inc (NASDAQ:FB) is not happy with its computerized algorithms. An article on Wired quoted the source and said that this is flabbergasting news because of the fact that most of us think that Facebook Inc (NASDAQ:FB) is using state of the art, artificially intelligent robots and systems, that define the flow of user news feeds.
Facebook Inc (NASDAQ:FB)’s chief product officer Chris Cox has confirmed this news and said that Facebook Inc (NASDAQ:FB) is using the perfect amalgamation of human element and algorithms in order to tweak up the user experience.
The source said that back in 2006, there was a great uproar against Facebook Inc (NASDAQ:FB)’s news feeds because of privacy concerns but now, it is the single most important feature, not only on Facebook, but across all the social media platforms.
The source claimed that Facebook Inc (NASDAQ:FB) accepts that there are still many problems with news feeds and recommendations. Facebook’s system perfectly wires its users about happenings regarding their friends and close circles but news stories remain a problem. There is a massive influx of news and Facebook Inc (NASDAQ:FB)’s algorithms are not able to decide what news item a user would prefer to see first.
Facebook Inc (NASDAQ:FB)’s news feeds problem is directly linked with ads. If the social media giant figures out its users’ news feeds needs and choices, the ads revenue can surge dramatically.
Ken Griffin holds 4.58 million shares worth $307.87 million of Facebook Inc. (NASDAQ:FB).