How Apple Inc. (AAPL) Helped Yahoo! Inc. (YHOO) by Launching Apple Watch?


Apple Inc. (NASDAQ:AAPL)’s Apple Watch can prove beneficial for Yahoo! Inc. (NASDAQ:YHOO) too. While Apple Inc. (NASDAQ:AAPL) is slated to make tons of money from the Apple Watch, other companies are also looking forward to monetize through it, Yahoo! Inc. (NASDAQ:YHOO) being one of them. Apart from providing other internet services, Yahoo! Inc. (NASDAQ:YHOO) is also one of the major content creator and distributor on the internet. Apple Inc. (NASDAQ:AAPL)’s Apple Watch has almost all the multimedia capabilities that a smartphone has, which is fairly exciting for Yahoo! Inc. (NASDAQ:YHOO). Adam Cahan, Senior Vice President of Emerging Products at Yahoo was recently on CNBC to discuss what Apple Inc. (NASDAQ:AAPL)’s Apple Watch could do for Yahoo., Inc. (NASDAQ:AMZN), Yahoo! Inc. (NASDAQ:YHOO), Google Inc (NASDAQ:GOOGL), Facebook Inc (NASDAQ:FB)

“It’s an exciting product. When we look at it, I think, what we see is an opportunity to make a really personal, truly accessible kind of relevant experience. One of the things that excited us most is, we use a summarization technology, it’s something that we had bought with a company called Summly and what we found there was that if we could distill the news into things that matter the most, that we could keep people informed, and really feeling like they were in the know […],” Cahan said.

Cahan mentioned that with Apple Inc. (NASDAQ:AAPL)’s Apple Watch, Yahoo! Inc. (NASDAQ:YHOO) feels that it can take the summarization even farther. According to Cahan with a device like Apple Watch, which has a relatively small form factor, the experience of reading and doing other things on it becomes really personal. Apart from breaking news, Cahan believes that Yahoo! Inc. (NASDAQ:YHOO) would also like to explore delivering other kind of relevant content like stock prices on the Apple Watch.

As of June 30, 2014, Carl Icahn‘s Icahn Capital LP owns over 52 million shares in Apple Inc. (NASDAQ:AAPL) and D.E. Shaw’s firm D.E. Shaw owns over 16 million shares in Yahoo! Inc. (NASDAQ:YHOO).

Disclosure: None

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