A year ago, Emily White was working in Facebook Inc (NASDAQ:FB) at a senior position, but she left the company to join Snapchat, the famous ephemeral chatting app. An article on Wired compared the COO of Facebook Inc (NASDAQ:FB), Sheryl Sandberg and Emily White and said that Facebook Inc (NASDAQ:FB)’s COO helped Mark Zuckerberg build the business out of Facebook Inc (NASDAQ:FB) when times were hard. The situation cannot be compared to Snapchat CEO and th company. Facebook was valued at around $4 billion in the private market when Sandberg joined Facebook Inc (NASDAQ:FB) back in 2008. The office spaces were limited. Facebook’s tested its ads platform Beacon and failed badly after privacy breaches.
When Emily White joined Snapchat, unlike Facebook, the situation at the company was good. The user growth jumped by 667% in just one year. Facebook Inc (NASDAQ:FB) offered $3 billion to acquire Snapchat, but Evan Spiegel rejected the offer. Snapchat started charging the highest cost for ads from advertisers on the web after its short video ads started rolling out.
Facebook Inc (NASDAQ:FB)’s bad time at the start and Mark Zuckerberg habit of delegating work and giving freedom to his colleagues gave Sheryl Sandberg the necessary confidence boost to keep her going and giving her best. On the other hand, White was not given the full charge by Spiegel as he was too eager to make decision on his own. Facebook Inc (NASDAQ:FB) and Snapchat product strategies can also be understood from this fact. Facebook Inc (NASDAQ:FB) is a mature company whereas Snapchat has still a long way to go.
Ken Griffin holds 4.58 million shares worth $307.87 million of Facebook Inc. (NASDAQ:FB).