Normality and standardization is the key factor in modern tech space. Cloud platforms like Hadoop has a lot of variable platforms and most of the vendors extend their services according to end user customization demands. This can culminate into a potential threat to the companies and tech industry. But today, giants like International Business Machines Corp. (NYSE:IBM) and General Electric Company (NYSE:GE) have come to common terms regarding Hadoop platform and announced that they would develop Big data apps and services based on some common and standard components of this platform.

International Business Machines Corp. (IBM)’s plan for Watson

An article in the New York Times reported that International Business Machines Corp. (NYSE:IBM), General Electric Company (NYSE:GE) and other famous companies have announced that keeping in view the customer engagement models in the digital data domains, it is necessary that app development takes place on common grounds. This would increase development opportunities, certifications, system extensibility, and growth options.

International Business Machines Corp. (NYSE:IBM) and General Electric Company (NYSE:GE) was in a need of visualizing and sequencing unstructured data that comes from online space in the form of behavioral clicks, engagements, sales and customer feedback. Hadoop is perhaps the best open source platform to crunch large amounts of unstructured data into something marginal pieces of data that could be used for result oriented tasks.

General Electric Company (NYSE:GE) has invested heavily in the data analytics platform Predix. International Business Machines Corp. (NYSE:IBM) has been a vendor of Hadoop for years but now, the company is trying to place itself in the Cloud market as a product entity. The source mentioned that apart from International Business Machines Corp. (NYSE:IBM) and General Electric Company (NYSE:GE), some other famous companies like Verizon have also took part in this deal.

Warren Buffett’s Berkshire Hathaway hold around 70 million International Business Machines Corp. (NYSE:IBM) shares.

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