Facebook Inc (NASDAQ:FB) is all over the news. From touching all-time highs to making decisive milestone in the ads business, the company has outperformed all of its competitors like Twitter and Google. But some experts now thing that Facebook Inc (NASDAQ:FB) has reached its zenith, and set to tumble any time soon. The stock experienced only 0.2% growth this year. It has acquired various Whatsapp, Instagram and going to turn them into billion dollar revenue stream. There is a limited set of areas open for the company to move forward. An article on Bidness said that although these perceptions of Facebook Inc (NASDAQ:FB) reaching its climax are there, the company still has a massive potential to turn the tables around. The source advised the investors to make long-term investments in Facebook Inc (NASDAQ:FB).
Mobile ads are the primary aspect which strengthen the Facebook Inc (NASDAQ:FB) position in the market. More than 22% of the Facebook Inc (NASDAQ:FB) users access the website from mobiles. From around $3.5 billion ads revenue, the social media platform counted a huge chunk from the mobile ads. Advertisers are going crazy for getting featured in Facebook mobile ads on Instagram, given the fact that the photo sharing website is the favorite choice of teens.
Seeing the in-app ads revenue growth, Facebook Inc (NASDAQ:FB) launched its Facebook Audience Network last year. According to the source, in-app ads make up around 30% of the total mobile ads revenue across the globe. Facebook Inc (NASDAQ:FB) can turn its mobile ads, Instagram and wearables sectors into major streams of revenue.
Ken Griffin holds 4.58 million shares worth $307.87 million of Facebook Inc. (NASDAQ:FB).